The First Klass Membership
Lemme show you around!
The First Klass Membership if for you if:
👉🏻You need some serious content clarity; you’ve been super confused taking advice from so many online coaches
👉🏻 You want a simple path; no complicated planners with tons of pillars, sub categories and schedule. You like simple and effective
👉🏻 You want to make an impact online; you want to cut the fluff, and focus on what actually attracts dream clients to your offers that are going to change their lives
If any of that felt like I was speaking directly to YOU, you’re in the right place
Our Community-Lead Membership Includes Instant Access to:
Content Trainings
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What Creating Intentional Content really is.
How to use messaging to call in dream clients
How to Create a Content Strategy that Converts
How to Create Buildable Content Topic
How to Create a Visual Branding that Attracts dream clients
How to reach more people with visual graphics
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WHAT YOU WILL LEARN:
How to start creating unique perspectives that are different than others and very true to you
Why self trust is so critical in content creation and how to build it to blow up your business
What consistency really means for content and how to become a consistent person to build trust with your audience
How to build community so that selling gets to be 10x easier
How to have quality sales conversations in the DMs so that the leads your content attracts don’t go to waste
How to create lead generating content BTS to funnel into more sales
MORE
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12 + content resources such as templates, prompts, tools and lessons on how to make content creation simpler and more effective.
Content Challenges
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TOPICS COVERED:
Building a strong understanding of your brand and how your life relates/indirectly sells your offers
How to share your journey effectively to build trust
How to build your personal brand in stories in in the feed
How to confidently brags about your work without giving your audience the ick
Vulnerability; what builds your brand and what distracts from it.
Creating boundaries with what you do vs don't share in your personal brand
How to express your unique selling factor
How to keep your audience's interest when most days feel the same
How to manage building your personal brand on busy days and when life is lifing
How to prime your audience for upcoming offers using your personal brand
Using your personal brand to call in clients who are ready to do the work
Content Prompts for sharing what is unique about you
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WHAT YOU WILL LEARN":
Day 1: How your content is speaking to people who aren’t ready to invest
Day 2: Why your educational content doesn’t lead to sales
Day 3: How to create repetitive content without being boring
Day 4: Why your content is attracting a lot of beginners
Day 5: Why the people your content reaches aren’t dream clients
Day 6: Why sharing your results doesn’t make your audience run to the link in bio
Day 7: Why your audience loves that journey for you but doesn’t want to buy from you
Day 8: Why people see you as just another option, rather than the only option.
Day 9: What makes your content boring and how to write content that is a joy to read.
Day 10: Questions and answers (recorded)
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WHAT YOU WILL LEARN:
How to prime your audience for a launch with social media content
How back-of-house content and how emails and sales pages work together with your social content.
How to map out both of your front-of-house-content and back-of-house content for your launch.
Plus fab community, quarterly live coaching calls, monthly Q&As, a new content event every single month!
Imagine you wake up one day &…
✨ You enjoy your morning routine feeling absolutely zero pressure to jump on instagram right away; your content is selling more people into your offer as we speak
✨ You have a clear plan of how your are going to show up on socials today, no analysis-paralysis here.
✨ You answer a couple simple DMs from soon-to-be clients who are so stoked to jump in your world, you share the link, they sign up without any convincing, obvs, they knew you were the one.
✨ You get on with your f-ing day, serve your clients and live your life. Content doesn’t occupy your mind 24/7.
Sound like a dream? This is the reality that content can create for you when you have a clear plan that is proven to attract dream clients.
In The First Klass Membership I’m going to teach you exactly how to make content creation simple so that you can get back to coaching, service providing, or living the passive income life - whatever business looks like for you, that’s where your focus can go. Not on content 24/7.
FREQUENTLY ASKED QUESTIONS
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Our Content Klass Mini course in FKM is the perfect step for beginners who want to start creating content that is strategically attracting their dream clients.
Other content in the membership such as the is perfect for optimising and refining content marketing which is fabulous for people who have and are creating more experience in content creation.
So this membership is beginner friendly while supporting those who are more advanced.
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FKM has the option of a 3, 6, or 12 month commitment.
This space is for those who are committed to getting results and optimising their content over time. While you can get results very quickly with dialed in content, continuing to optimise and refine your craft is where the magic happens.
After commitments end, all memberships continue on a month to month (cancel anytime) basis.
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When you sign up today you receive instant access to...
LAUNCHxCONTENT (About an hour long)
The Personal Brand Challenge (about 4hrs)
The Content Blindspot Challenge (about 3 hrs)
Content Klass Mini (about an hour)
From there you get a new training event every month!
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This space is for Online Coaches and Online Service Providers.
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Aside from our monthly Q&A there is no direct support or coaching from Cass in FKM.
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FKM includes our mini content course as well as resources and our monthly challenges with mini trainings.
FKM does not include direct support from Cass outside of our monthly Q&A, nor does it include our full suite of courses.
The Edit includes direct support from Cass on live calls, in our community space as well as content review on calls and our full suite of courses.
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No. All sales are final and commitments are enforced.

The First Klass Membership
Starting at $99/month
✔ First Klass Community
(priceless)
✔ Quarterly Goal Setting Call
($199 value)
✔ The Personal Brand Challenge
($199 value)
✔ LAUNCH x CONTENT
($149 value)
✔ Content Blindspot Challenge
($299 value)
✔ Content Klass Mini
($299 value)
✔ Content Resources
($499 value)
✔ Monthly Q&A
($300 value)
✔ New Training Event Every Month
($299 value)
$2,243 value starting at only $99/month